Strategy

You can use different sales channels to generate new leads for your company. Which channels you need to depend on three elements: the scale of the project, the target group, and the growth phase your company is in. At Sqales, we distinguish different phases; each phase has different actions and strategies that you can apply to generate more leads. The only question is: when do you do what?

Complete

A complete sales and marketing strategy for your company.

Hubspot

We prefer to use Hubspot as our CRM.

Support

Continuous support from one of our consultants.

Workshop

In a workshop we determine your target group and inbound strategy.

In detail

We offer three variants of the sales and marketing strategy package. Each package fits a different growth phase of your company.

Phase 1 – start-up

Sqales supports you in building your online authority by:

  • Determining your target group and buyer personas.
  • Helping you share relevant content.
  • Activating your existing network.
  • Introducing social selling.

This package includes two workshops (Buyer Personas and Inbound Strategy) and Hubspot CRM.

Costs
One-time fee € 1,000.
Optional monthly support of € 75 per hour (with a minimum of 16 hours per month).

 

Phase 2 – Professionalization

Sqales supports you in expanding your sales and marketing activities, by:

  • Deploying activities across all marketing and sales channels.
  • Using your website as a lead generation tool with landing page and forms.
  • Professionalizing mail campaigns.
  • Assist in drafting sales emails.
  • Making your CRM the focal point of your sales and marketing activities.

This package includes two workshops (Buyer Personas and Inbound Strategy) and Hubspot Integration.

Costs
One-time fee €2,500 + monthly fee if you purchase HubSpot Sales Professional and Marketing Starter.
Optional monthly support of €75 per hour (with a minimum of 16 hours per month).

 

Phase 3 – Sales and marketing integration

Sqales supports by deploying even more sales and marketing channels to make your company successful. We do this by:

  • Deploying specialists to boost the SEO-score of your website.
  • Using chatbots to simplify interaction.
  • Advise on the use of online advertisements.
  • Use copywriters and designers to create blogs and content.

This package includes two workshops (Buyer Personas and Inbound Strategy) and Hubspot Integration.

Costs
One-time fee €2,500 + monthly fee if you purchase HubSpot Sales Professional and Marketing Starter.
Optional monthly support of €75 per hour (with a minimum of 16 hours per month).

 

Hubspot

Sqales is a Hubspot Partner, a full-service marketing and sales platform that helps companies grow. If you want to know more about this, call or email us. There are different HubSpot packages, each with its own advantages:

Hubspot CRM

  • All your contracts and customers in one system.
  • Clear reports.

Hubspot Sales Professional

  • Insight into your pipeline.
  • Automated processes.
  • Smart sequences to reach leads.

Hubspot Marketing Professional

  • Full integration of an inbound strategy.
  • Integration with your own website and analytics.
  • Use all channels: social, advertising, sales, and marketing.
  • Creating and structuring content.
  • Possibility to use video content.
  • Marketing emails and newsletters.